NEWS: Hilton CEO Chris Nassetta Calls Waldorf Astoria New York Reopening a Turning Point

Hilton President and CEO Chris Nassetta called the reopening of the newly restored Waldorf Astoria New York a defining moment for both the iconic hotel and Hilton’s evolution as a global hospitality company.

The Waldorf Astoria New York by Hilton

Touring the landmark property, Nassetta reflected on his early days leading Hilton, when he joined the company during Blackstone’s acquisition nearly two decades ago. At the time, he said, both Hilton and the Waldorf Astoria had lost some of their former luster.

“This was one of the greatest grand hotels in the world; the hotel that literally invented luxury,” Nassetta said. “Over time, it just kept getting handed off to the next generation without ever really being fixed.”

Restoring the Waldorf became an early priority, even as Hilton expanded rapidly. Under Nassetta’s leadership, Hilton has tripled in size, grown from eight to 26 brands and expanded its Hilton Honors loyalty program to more than 250 million members worldwide.

Despite that growth, Nassetta said the Waldorf project stands apart. “I’m really proud of having put this on the table and getting it right,” he said. “This building deserved that.”

He described the renovated hotel as a blend of historic preservation and modern comfort, shaped by insights into what matters most to travelers, from intuitive room design to high-quality showers and bedding. He also highlighted Hilton’s Connected Room technology, which allows guests to personalize their stays digitally.

Nassetta emphasized that Hilton’s culture is just as important as its design and technology. “You cannot be a great place to stay if you’re not a great place to work,” he said, noting the company’s consistent recognition as a top global employer.

Looking ahead, Nassetta expressed confidence in what he called a “golden age of travel,” fueled by strong demand for experiences and supported by Hilton’s rebuilt technology platforms. Those systems now enable the company to deploy AI tools that enhance booking, personalization and on-property service while keeping hospitality centered on people.

“We will always be a people business,” he said. “But these tools give our teams better information in real time.”

As the Waldorf Astoria New York prepares to welcome guests again, Nassetta said the hotel represents both Hilton’s legacy and its future.

“I honestly believe the next decade will be the best in Hilton’s history,” he said.