DISCOVERING
     HOSPITALITY

For decades, the hospitality industry treated wellness as an add-on: a spa visit booked in advance, a yoga class on a printed schedule, a treatment room tucked away from the rest of the property. That model worked well enough for short leisure stays, where a guest might carve out one afternoon for indulgence before returning to normal life. It works far less well for the growing population of travellers who are not visiting a destination so much as living in it for weeks or m

The more interesting question is not whether AI can perform the receptionist's tasks. It is which tasks hotels will decide no longer require a receptionist at all—and what happens to the role when those tasks disappear.

Singapore’s appetite for travel remains strong, with travellers showing greater confidence in venturing further afield and exploring a wider range of destinations, according to trends emerging at NATAS Holidays 2026, held last weekend at the Singapore Expo..